Obtaining Instructions Part 2: From Theory to Practice

Category Archives: Servicing Customers Online

Obtaining Instructions Part 2: From Theory to Practice

Here is one practical example of how you can implement an early relationship building exercise with potential sellers.

Are Smartphones Smart Enough?

We haven’t talked much about mobile phones, smartphones or PDAs here yet. Their use in online marketing for the real estate industry tends to divide the room pretty quickly. Do they have enough smarts or is the screen just too small? Read here about a new application that may help agents use their phone effectively in the advertising process.

Franchising the Virtual Real Estate Office

Larry Whited launched WebMLS.net in the US in 2003 as a full-service, low-cost, real estate brokerage company. Now he’s franchising the virtual real estate office.

Would You Buy a House From a ‘Virtual Auctioneer’?

The idea of online auctions entering the real estate world is frightening for most agents. Losing control of the crowd, not knowing if the bidders are real, unable to read the face of the one who’s just been outbid. But with the world now shrinking in terms of purchasers and the fact that we advertise our properties globally could there be some validity in taking house auctions into the online sphere? There are already phone bidders so why not an online bidder?

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