Category Archives: Property Listings
Tech Trends from the NAR Conference: Part 5 – Distribution to Multiple Portals
Welcome to the fifth in our series of technology trends from the NAR Conference held just over a week ago in San Diego, California.
In previous installments we wrote about realtors having a mobile presence, the continued existence of video and virtual tours, low cost websites being offered to realtors in the US, and the use of local information on realtors’ sites.
In this installment, we will look at the rise of intermediaries who syndicate a realtor’s listings to 20 or so different sites.
New Premium Ads and Listing Tips at trulia.com
US property search engine trulia.com has released a new paid listings package for companies that it says will make it easier for consumers to connect with brokers and agents.
According to the trulia.com blog, these premium listings place advertisements at the top of search results and include an optimised and company branded home buyer contact form along with detailed listing and lead reporting.
zillow.com: Photos Make a Dramatic Difference
Earlier this year, US real estate marketplace zillow.com published a blog post detailing exactly which qualities led to good listing performance. Their data showed exterior home photographs, as well as specific neighbourhood details, attract the most attention.
Now, zillow.com has followed up with data that shows the dramatic effect photos have on the traffic a listing receives.
NFHA Targets “Rampant Discrimination” Online
The US National Fair Housing Alliance (NFHA) has just released a report calling on Congress to put an end to “discriminatory” online housing advertisements by amending the Communications Decency Act of 1996.
zillow.com: What Makes A Good Listing?
Online real estate marketplace zillow.com has published a blog post revealing the qualities of the best-performing ads, and lowest performing ads, on its website.
Top 10 Tips for Making Your Listings Stand Out
While we think all listings should always be best they can be, it’s a competitive world out there and sometimes you want your listings to really shine, so here are propertyadguru.com’s Top 10 Tips for making your listings stand out.
Top 10 Tips for Turning Listings Into Open Houses
How do you turn a listing into a successful open house? Here are propertyadguru.com’s Top 10 Tips for Open Houses.
The Challenges for Google Real Estate
The launch of Google Real Estate search on Google Maps in Australia, the US and New Zealand has shaken the property portal world. It is expected that Google Real Estate will make an appearance in the UK and German markets shortly.
Floor Plans: The Latest and Greatest
Floor plan creation company Metropix has announced an upgrade to its service. Are floor plans worth the effort?
propertyindex.com Welcomes Banned Agent
Julian Bending, of The Real Ralph Bending agency, has been accepted by pay-per-lead portal propertyindex.com after being banned from UK market leader rightmove.co.uk.
Loading ...