NAR: Buyers Relying on Referrals

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NAR: Buyers Relying on Referrals

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The US National Association of Realtors recently released its 2009 Profile of Homebuyers and Sellers and the results show an even heavier reliance on the Internet to find homes than in 2008.

The often-quoted statistic from the 2008 NAR report had 87 percent of US home buyers looking online for their next home. According to figures posted by Sara Bonert, zillow.com’s director of broker relations, that figure has now risen to 90 percent.

Bonert’s blog post also shows that looking online for properties was the first step taken by both first time and repeat buyers, rather than contacting an agent. Buyers spent an average of two weeks on this initial property search before they decided to find an agent to help them with the buying process.

LeadingRE Releases Social Media Guide

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LeadingRE has released a set of guidelines for its members outlining how best to use social media.

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