Tag Archives: Local Sites
Going Local for Leads
In a recent guest post, Ryan Hinricher said agents need to define their niche market to stand out in the online marketing game. It’s sound advice when you think about it – finding your niche, and owning it, gives you a much greater chance of becoming the agent who stands out when a buyer hones in on a certain suburb.
So, how do you promote yourself online as the expert in your chosen niche?
Neighbourhoods – Real or Imagined?
The concept of a neighbourhood is one that many hold dear; childhood memories of the crazy old lady down the street are cherished and our early views of the world and how people interact within it are formed. The notion of ‘neighbourhood’ is also now key to the concept of localised search. As agents then, how do we ensure we get it right and promote it effectively?
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