Tag Archives: zoopla.co.uk
Seven Portals the Minimum: home.co.uk

The results of a survey from home.co.uk, a UK-based property search engine, show some interesting trends in the listing habits of UK agencies.
home.co.uk surveyed 14,660 agencies to come up with the results, which show 93 percent of respondents list their properties on at least one portal. However, just over 20 percent of respondents were found to advertise on only one portal. Which was the most popular portal? You guessed it: rightmove.co.uk.
zoopla.co.uk Pay-For-Performance

zoopla.co.uk is finally living up to its long-awaited promise and shaking things up with a new pay-per-lead model for UK estate agent listings. With two rapidly growing portals, zoopla.co.uk and propertyindex.com, now operating on a pay-per-lead basis it will be interesting to see what kind of challenge this model issues to the Big 4 in the UK.
